With a giant Airship flying over Milan, the venue of this year’s Universal Exhibition on food, Greenpeace displayed a 200m2 banner reading “Don’t feed a broken system, make Ecological Farming fly”, to call for a change in our food and farming system. The current industrial agricultural system, characterized by large scale monocultures, relying on chemical pesticides and fossil fuels, impacting our natural resources, water and soil, is failing. With this activity, Greenpeace urges Agriculture ministers to support and scale up truly sustainable ecological farming solutions.